'Waypoint'

The mistake that many businesses make when it comes to planning for significant strategic change, especially under duress, is to underestimate how delicate and nuanced communication needs to be to have the right impact with stakeholders..... By now, most businesses...

Corporate Australia and businesses of all shapes and sizes across the country are now moving from emergency communication phase to the EBAU phase – extraordinary-business-as-usual.  Transparent and regular (but NOT overdone) communication will be vital but difficult...

The Coronavirus pandemic has been declared. Information, disinformation, news and alerts are moving at the speed of social media. The debate about whether or not a crisis is imminent has passed.  For any organisation, communication is critical right now. If you are...

The end-of-decade commentary is well and truly underway, opining on all fronts on the changes and trends that the 2010's brought about and what might be in store in the 2020's. For the corporate sector, the 2010's might be remembered as the decade when reputations...

“The next message you need is always right where you are.” (Ram Dass) It seems a little remarkable that I last published a piece related to this topic in May 2016, when fragile and volatile markets were testing the communication nerve of many boards and their senior...

How does the media help or hinder an insolvency outcome? In a media landscape that is changing by the day, the fine art of managing media relations has never been more challenging. With the traditional advertising-funded media model under intense pressure from online...